Data-driven insights that raise your profile and unlock your marketplace.
Cannings Purple’s Media Intelligence service helps you better understand what’s being said across traditional and digital channels about your business, your sector and your competitors.
Our reports provide you with:
Media intelligence can assist you with strategic planning, reputation and issues management, and gives you important industry insights.
Our service aligns your daily digest with your risk register, so we can flag issues that impact your business as they emerge and evolve.
Reconnaissance
Don't guess what your competitors are up to — know.
What's the value of knowing when competition is poised to move into your market? What would you change if you could see a rival's marketing and recruitment strategy?
If you understood the reason for community opposition, how would you change your approach? Our Reconnaissance service gives you the data to make these and other strategic decisions:
Leader Advance
Most marketing raises the profile of your brand. Leader Advance recognises that your leaders are your brand's most important ambassadors.
This bespoke program tracks the share of voice of your key executives and we work with you to maximise their exposure to media and opportunities to demonstrate thought leadership on digital and social channels.
We offer:
SocialSentinel
Know within moments if there's a critical change that could affect your brand or reputation, with our SocialSentinel service.
This early-warning alerts system uses our enterprise-grade data and analytics so you get notified instantly if there's a major shift in your traditional, digital or social mentions. We offer:
Contact us today for a free confidential assessment.
Perth (Head Office)
Level 1, Brookfield Place Tower 2
123 St Georges Terrace Perth WA 6000
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Sydney
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Canberra
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16 National Circuit Barton ACT 2600T
Melbourne
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